Why video works

In comparison with text content, video quickly delivers information to our brains in a way that makes it easy for them to digest. Using video results in better conversion rates for businesses and provides a better, more human relationship with their customers, that...

Video formats

Yes, understanding video formats is very confusing and complicated. Hopefully these articles can help http://www.videomaker.com/article/15362-video-formats-explained...

Interviewing for video

Interviewing people for video is a little different than for print. This is how we do it at UVic: Subject should look slightly off-camera at the interviewer. This is easier for the subject as they are not looking directly at the lens and they can have a...