By Sasha Milam Research on how entrepreneurs use social networks extends back for decades, but the academic literature has struggled to keep up with the recent transition to online social network sites such as Facebook and LinkedIn. Gustavson faculty members Claudia...
By Sasha Milam, Gustavson Content Curator. Originally published in Gustavson’s Year in Review 2018. Two new scholarships with distinct—and distinctly important—aims were awarded to our PhD students for the first time in 2018. The Dr. Ian Stuart Memorial PhD...
Original research – isn’t that just for graduate students? Not for these intrepid BComs. Each year, dozens of Gustavson students complete a comprehensive research project while on exchange, as part of the COM 470 course. Projects by BCom students Ryan Grills and Sadee...
By Sasha Milam, Gustavson Content Curator Envision this scenario: a shopper orders a framed print online—a Fear and Loathing in Las Vegas black-and-white print, in this case. The order arrives, and the customer eagerly unwraps the package, only to discover that the...
By Sue Bengtson. Originally published in SEEK Research Report. Your boss calls you into the meeting room at the end of the day and hands you a piece of paper with ten of your colleagues’ names on it. He tells you that the company is downsizing—it is up to you to...
